Feedback - simplest ideas best - get picture quickly, youtubeable, narrative, build collections that allow quality and take advantage of scale, listening to students, need purpose, build up own links, adapt teaching techniques to online, high ratings generates interest, if knew person who did good things would want to see what techniques they used, link through people/social, reasoning behind why it is good not just description, free text pattern that advertises full learning design, generic vs specific

Winner -
3rd - Tina using blog, 2nd - Patrick vox pop on the fly to capture a couple of questions and share via YouTube etc, 1st - Canan - teacher shows event, result is unexpected and students are invited to explain/enquire.

(more comments in Doug's blog post here)